What are the 10 Best CRM for Sales Team Tools in 2025?
Five CRM
Nov 09, 2025
∙
11 min read
CRM
Updated: November 10, 2025
Choosing a CRM for your sales team shouldn’t take weeks. Start here—see the 10 leaders, key features sales reps actually use, and how to match tools to your pipeline.
Your sales team is the life force of your organization. These professionals sell products, services, and subscriptions to prospects and existing customers in your sales funnel, helping you reach your long-term growth goals. However, successful sales teams can't achieve these objectives alone — they need the latest software tools to help them engage with leads, close deals, and drive revenue.
The best customer relationship management (CRM) systems store customer profile information, automate time-consuming sales tasks, and identify lucrative sales opportunities that improve sales performance.
There are three types of CRM systems to choose from — operational, analytical, and collaborative. All these tools can help you manage sales relationships with leads in your pipeline.
But with so many different CRM systems out there, it can be challenging to work out which is best for your sales team. To help, we've put together a comprehensive review of the ten best CRM systems but before we get started, let's look at what CRM features are must haves for your sales team.
What is a CRM for Sales Teams?
A sales-team CRM helps teams manage and close deals efficiently by centralizing key sales activities:
- Lead & Opportunity Tracking: Keep tabs on every prospect and deal stage.
- Pipeline Visibility: View real-time progress and team performance.
- Automation: Streamline follow-ups, reminders, and data entry.
- Reporting: Analyze sales trends, conversion rates, and forecasts.
It keeps sales organized, data-driven, and focused on results.
How to Choose a CRM for Sales Teams
- Team size & roles
- Pipeline complexity
- Required integrations (email, telephony, calendars)
- Admin effort & onboarding
- Total cost (per-seat + add-ons)
Key Takeaways:
- CRM (Customer Relationship Management) tools play a crucial role in helping sales teams manage customer interactions, streamline sales processes, and enhance customer satisfaction.
- The selection of the top 10 CRM tools for sales teams in 2025 is based on factors such as features, user reviews, market reputation, scalability, ease of use, integration capabilities, and overall value for sales teams.
- The top 10 CRM tools for sales teams in 2025 include Salesforce, HubSpot CRM, Zoho CRM, Pipedrive, Microsoft Dynamics 365 Sales, Freshworks CRM, Insightly, Copper, SugarCRM, and Monday.com CRM.
- Many of these CRM tools offer customization options to fit specific business requirements, allowing businesses to tailor the system to their sales processes and unique needs.
- These CRM tools are suitable for both small and large sales teams, providing scalability and flexibility to accommodate businesses of various sizes.
- Some CRM tools offer free versions or trial periods, enabling businesses to explore the software and evaluate its suitability before making a purchase decision.
- Integration capabilities are an essential feature of these CRM tools, allowing businesses to connect their CRM system with other applications such as email marketing platforms, customer support systems, and project management software.
- Mobile applications provided by these CRM tools empower sales teams to access and manage CRM data on the go, enhancing productivity and flexibility outside the office.
- To make an informed decision, it is recommended to visit each CRM provider's website, explore their features, pricing plans, and customer testimonials, and consider industry reports and comparisons.
CRM Must Haves for Sales Teams
Modern CRM systems offer a myriad of useful features, but sales teams should ensure their CRM offers:
- Simple Set-Up: Integrating any new system into your organization can be challenging, but CRM set-up and installation shouldn't take up too much of your resources. Choose a CRM for sales team members that doesn't require extensive training and provides free support if you need help with the installation process.
- Data Analytics: Data analytics is one of the most essential CRM must haves for sales team professionals. Using a CRM system that lets you identify patterns and trends in customer data will enable you to make smarter business decisions. The best CRMs display data insights on dashboards, reports, charts, heatmaps, and other visualizations for quick analysis.
- Mobile Access: Sales team members who operate outside your office should have access to information in your CRM system. Mobile CRMs allow sales professionals to view customer profile information and other data on a smartphone or tablet, wherever they are in the world.
- Affordable Pricing: Even though a good CRM will generate a return on your investment, you might not want to spend hundreds of thousands of dollars on one of these systems — especially if you own a small business. Select a CRM that offers a subscription model that matches your budget.
- Integrations: CRMs are only capable of so much by themselves, which makes a robust library of integrations one of the CRM must haves for your sales team. Choosing a system that integrates with existing hardware and software tools — including telephony systems — will provide you with more value for money and improve productivity and performance.
Quick Comparison Table (at a glance)
| Product |
Best for |
Standout feature |
Notable limitation |
Starts at |
| FiveCRM |
Outbound/call-center teams |
Auto/power dialers & call scripts |
Specialized for telemarketing |
See pricing |
| Salesforce |
Complex, enterprise pipelines |
Ecosystem & customization |
Learning curve; add-ons |
See vendor |
| SugarCRM |
SMB to mid-market sales |
Forecasting & reports |
Add-ons for marketing |
See vendor |
| HubSpot |
All-in-one GTM teams |
Unified CRM + Sales Hub |
Advanced features require tiers |
See vendor |
| Zoho CRM |
Budget-conscious teams |
Omnichannel + analytics |
UI consistency varies |
See vendor |
| Pipedrive |
Activity-based selling |
Deal pipelines & automation |
Some features via add-ons |
See vendor |
| Nutshell |
Growing SMBs |
Unlimited contacts & storage |
Fewer enterprise features |
See vendor |
| InfoFlo |
Outlook-centric teams |
Deep Outlook sync |
On-prem complexity |
See vendor |
| Capsule |
Simple pipelines |
Clean contact management |
Lightweight reporting |
See vendor |
| Agile CRM |
Telephony-heavy workflows |
Built-in calling & scripts |
UI feels dated |
See vendor |
1. FiveCRM
Best for: outbound and call-center sales teams
FiveCRM is a CRM for sales team members working in a call center environment. It offers a wide range of features for telemarketing, telesales, cold calling, warm calling, and other inbound and outbound marketing tasks. This sales CRM can help B2B and B2C companies achieve their long-term sales objectives, making it one of the best CRMs for sales teams.
FiveCRM provides salespeople with the resources required for more successful sales objectives. For example, the platform's auto-dialing feature boosts call productivity and reduces wasted time between calls. FiveCRM customers love the platform's extensive analytical features that provide in-depth intelligence about prospects, sales campaigns, and agent performance, which means the system serves as a single source of truth for all your sales tasks.
FiveCRM Key Features for Sales Teams
- FiveCRM enhances sales efficiency by automating workflows, improving call management, and optimizing the sales process. Call guides and scripts guide reps during phone calls and ensure they convey correct and compliant information to leads at the right time.
- FiveCRM offers up to 999 separate databases and unlimited data storage, helping you scale call center operations and improve sales management.
- The system's lead-scoring features help agents identify high-value leads for nurturing.
- Performance and marketing tools track performance in your organization and improve lead-generation activities. Agents can capture leads during the sales cycle and convert them into paying customers.
- FiveCRM's flexible platform access allows you to obtain and track real-time data on departmental performance and use metrics to optimize sales growth. You can generate data insights about your sales pipelines from within the system and share these insights with sales team members.
FiveCRM Pricing
FiveCRM's plans for U.S.-based sales teams start from just $70 per license with no add-ons required. (You can also get discounts for additional licenses). This pricing model allows you to pay monthly or yearly.
- Included features across plans: Power/preview dialing, auto-dialing/hang-up, consolidated reports, call recording, up to 999 databases, 7,000 NA minutes, enhanced security, analytics, unlimited storage, native app builder.
2. Salesforce
Best for: complex, enterprise pipelines
Salesforce is a popular CRM for sales team members. It offers various features for customer relationship management, allowing agents to update and view customer profile information for sales prospecting, lead generation, lead nurturing, social media management, and deal closing. This information includes key contacts, activity history, internal account discussions, and previous purchasing history.
Salesforce Key Features for Sales Teams
- Lead management tools help sales agents capture lucrative leads and move them through their funnels, with extensive lead-scoring capabilities.
- Forecast future sales opportunities using historical CRM data.
- Analytics identify sales trends across heatmaps, graphs, and charts.
- Mobile capabilities allow agents to access profile information from any location.
- Integrates with hundreds of third-party apps (e.g., Mailchimp, QuickBooks, Slack).
Salesforce Pricing
- Salesforce offers multiple tiers (e.g., Professional, Enterprise, Unlimited) with varying features.
- Free trials/demos available; verify current pricing and inclusions on the Salesforce site.
3. SugarCRM
Best for: SMB teams needing forecasting
SugarCRM provides a comprehensive view of your sales pipelines with analytical features and executes multiple customer relationship management tasks.
SugarCRM Key Features for Sales Teams
- Sugar Reports surface insights into sales data for quick opportunity identification.
- Forecasting based on historical trends.
- Customizable to match your sales process.
- Robust mobile app with some offline capabilities.
- Multilanguage and multicurrency support.
SugarCRM Pricing
- Packages typically include Sell, Serve, Enterprise, and Market modules.
- Request a demo to evaluate fit and confirm current pricing.
4. HubSpot
Best for: all-in-one GTM teams
HubSpot offers CRM plus marketing automation, sales enablement, and campaign management. Many sales features are available through Sales Hub, part of its wider CRM platform.
HubSpot Key Features for Sales Teams
- 360-degree view of customers from a single screen.
- Unified pipeline dashboard for deals, meetings, contracts, and performance.
- Real-time analytics to identify high-value prospects.
- Conversation intelligence for call insights.
- Integrations with major email providers and marketing tools.
HubSpot Pricing
- Core CRM is free; Sales Hub has Starter/Professional/Enterprise tiers.
- Check HubSpot for the latest user counts, limits, and pricing.
5. ZohoCRM
Best for: budget-conscious teams needing omnichannel
ZohoCRM manages marketing and support alongside sales, with a drag-and-drop UI and automation.
ZohoCRM Key Features for Sales Teams
- Email and omnichannel integrations for accurate enablement.
- Dashboards, heatmaps, and analytics for data-driven selling.
- Advanced filters to surface high-value leads.
- Sales trend forecasting.
- Mobile apps for field/remote reps.
ZohoCRM Pricing
- Tiered plans available; verify the latest inclusions and trials on Zoho’s site.
6. Pipedrive
Best for: activity-based selling
Pipedrive is an easy-to-use CRM focused on sales activities, planning, and deal tracking across multiple pipelines.
Pipedrive Key Features for Sales Teams
- LeadBooster add-on for lead generation.
- Customizable pipelines and extensions.
- Predictive analytics for deal-closing patterns.
- Security/privacy controls for data governance.
- Mobile apps for iOS and Android.
Pipedrive Pricing
- Multiple tiers (e.g., Essential, Advanced, Professional, Enterprise).
- See Pipedrive for current limits, reports, and pricing.
7. Nutshell
Best for: growing SMBs wanting simple setup
Designed for growing businesses, Nutshell consolidates contacts, conversations, and customers in one system.
Nutshell Key Features for Sales Teams
- Unlimited contacts, storage, and no user caps across plans.
- Email marketing automation.
- Free support by phone, email, and live chat.
- Analytics and forecasting for pipeline visibility.
- Sales pipeline execution with reduced manual work.
Nutshell Pricing
- Two main tiers; confirm latest inclusions and trial terms on the Nutshell site.
Michael King says...
"I can’t think of a time where a client has requested something that we weren’t able to do with FiveCRM. Unlike most systems, it has a lot of flexibility."
Managing Director, Senior Response
JAINE HUSBANDS SAYS...
“Each client, and each of their campaigns, has its own unique specifications. We essentially needed to set up mini CRMs on one platform to meet those requirements.”
Operations Director, Team Marketing
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