Beginner’s Guide to Email Marketing Automation
Sending out automated emails is a great way to keep your existing customers and new leads engaged, informed, and...
019Lead Scoring and How To Use It in Your Call Center
Humans tend to rank things based on perceived value. Think of award show nominations or sports statistics, where people...
How Automated B2B Appointment Setting Leads to More Sales
If you run a business that sells products or services to other businesses, you’ve definitely thought a lot about...
Everything You Ever Wanted to Know About Telemarketing
Telemarketing might sound like a relatively new term, but it first appeared in print in 1967. For decades, telemarketers have...
Improve your outbound calling strategy with these 7 steps!
Outbound calling is a popular choice for companies to reach new prospects and leads who have shown interest in...
Why A/B testing is a necessity for your company
When you take the time and energy to make and run a marketing campaign for your business, you need...
Email marketing campaigns – 8 vital metrics to track
Email marketing is one of the most effective ways of communicating with your prospects and customers – and can...
Growing Your Small Business Through Email Marketing
Emails are one of the most effective ways of marketing and also have a wide reach, allowing companies to...
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